{"id":4406,"date":"2021-06-25T16:42:35","date_gmt":"2021-06-25T16:42:35","guid":{"rendered":"https:\/\/sociablemedia.co\/?p=4406"},"modified":"2022-05-24T20:57:04","modified_gmt":"2022-05-24T20:57:04","slug":"how-to-stay-relevant-on-social-media","status":"publish","type":"post","link":"https:\/\/sociablemedia.co\/how-to-stay-relevant-on-social-media\/","title":{"rendered":"How to Stay Relevant on Social Media"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4406\" class=\"elementor elementor-4406\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-e538fa8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e538fa8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-939077c\" data-id=\"939077c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9f97f9 elementor-widget elementor-widget-text-editor\" data-id=\"b9f97f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 18-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Author: Areesa Ahmed<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-131100e elementor-widget elementor-widget-html\" data-id=\"131100e\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<!-- JSON-LD markup generated by Google Structured Data Markup Helper. --> <script type=\"application\/ld+json\"> { \"@context\" : \"http:\/\/schema.org\", \"@type\" : \"Article\", \"name\" : \"How to Stay Relevant on Social Media\", \"author\" : { \"@type\" : \"Person\", \"name\" : \"Areesa Ahmed\" }, \"datePublished\" : \"2021-06-25\", \"image\" : \"https:\/\/cdn-dcand.nitrocdn.com\/XyZslSGyyjPGaUUcJaJPhpTHQafZYvBY\/assets\/static\/optimized\/rev-f703f23\/198.71.233.181\/4e4.3ba.myftpupload.com\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683.jpg\", \"articleBody\" : [ \"How to Stay Relevant on Social Media<\/H1> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/SECTION> <SECTION data-particle_enable=\\\"false\\\" data-particle-mobile-disabled=\\\"false\\\" class=\\\"elementor-section elementor-top-section elementor-element elementor-element-d614233 elementor-section-boxed elementor-section-height-default elementor-section-height-default\\\" data-id=\\\"d614233\\\" data-element_type=\\\"section\\\"> <DIV class=\\\"elementor-container elementor-column-gap-default\\\"> <DIV class=\\\"elementor-row\\\"> <DIV class=\\\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7779ddc\\\" data-id=\\\"7779ddc\\\" data-element_type=\\\"column\\\"> <DIV class=\\\"elementor-column-wrap elementor-element-populated\\\"> <DIV class=\\\"elementor-widget-wrap\\\"> <DIV class=\\\"elementor-element elementor-element-e571978 elementor-widget elementor-widget-text-editor\\\" data-id=\\\"e571978\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <P><SPAN id=\\\"docs-internal-guid-b0126bf1-7fff-da80-72a8-a16b712fefec\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;vertical-align:baseline;white-space:pre-wrap;\\\">You\u2019ve put an incredible amount of time and effort into building your brand on social media, but now what? We know how hard it is to maintain a strong digital presence and it\u2019s very common to feel like you\u2019ve hit a plateau. Have no fear, we\u2019re here to help! <\/SPAN><\/SPAN><SPAN style=\\\"font-family:Calibri,sans-serif;white-space:pre-wrap;font-size:var(--e-global-typography-text-font-size);\\\">Here are a few tips on how to stay relevant on social media while keeping your audience engaged and excited about your content. <\/SPAN><\/P> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/SECTION> <SECTION data-particle_enable=\\\"false\\\" data-particle-mobile-disabled=\\\"false\\\" class=\\\"elementor-section elementor-top-section elementor-element elementor-element-d3bd956 elementor-section-boxed elementor-section-height-default elementor-section-height-default\\\" data-id=\\\"d3bd956\\\" data-element_type=\\\"section\\\"> <DIV class=\\\"elementor-container elementor-column-gap-default\\\"> <DIV class=\\\"elementor-row\\\"> <DIV class=\\\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fff35f1\\\" data-id=\\\"fff35f1\\\" data-element_type=\\\"column\\\"> <DIV class=\\\"elementor-column-wrap elementor-element-populated\\\"> <DIV class=\\\"elementor-widget-wrap\\\"> <DIV class=\\\"elementor-element elementor-element-48b09ac elementor-widget elementor-widget-text-editor\\\" data-id=\\\"48b09ac\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <H2>1. Be Authentic<\/H2> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/DIV> <\/SECTION> <SECTION data-particle_enable=\\\"false\\\" data-particle-mobile-disabled=\\\"false\\\" class=\\\"elementor-section elementor-top-section elementor-element elementor-element-b016612 elementor-section-boxed elementor-section-height-default elementor-section-height-default\\\" data-id=\\\"b016612\\\" data-element_type=\\\"section\\\"> <DIV class=\\\"elementor-container elementor-column-gap-default\\\"> <DIV class=\\\"elementor-row\\\"> <DIV class=\\\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e5b09e\\\" data-id=\\\"9e5b09e\\\" data-element_type=\\\"column\\\"> <DIV class=\\\"elementor-column-wrap elementor-element-populated\\\"> <DIV class=\\\"elementor-widget-wrap\\\"> <DIV class=\\\"elementor-element elementor-element-8c8f08b elementor-widget elementor-widget-text-editor\\\" data-id=\\\"8c8f08b\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <P><SPAN id=\\\"docs-internal-guid-7abb3a3f-7fff-7d30-3347-a854ec3be5ef\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;vertical-align:baseline;white-space:pre-wrap;\\\">Your audience chooses to follow you because they love YOU! Stay true to your brand and what you uniquely have to offer to your viewers. The internet is incredibly oversaturated and the best way to stand out in the crowd is to offer your audience a genuine experience. Whether that\u2019s in the content you create or in the way you interact with others online, always remember to be thoughtful and intentional with your digital presence.<\/SPAN><\/SPAN><\/P> <\/DIV> <\/DIV> <\/DIV> <DIV class=\\\"elementor-element elementor-element-86106ea elementor-widget elementor-widget-text-editor\\\" data-id=\\\"86106ea\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <H2>2. <SPAN style=\\\"font-weight:400;\\\">Consistency is Key<\/SPAN><\/H2> <\/DIV> <\/DIV> <\/DIV> <DIV class=\\\"elementor-element elementor-element-542522f elementor-widget elementor-widget-text-editor\\\" data-id=\\\"542522f\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <P><SPAN id=\\\"docs-internal-guid-ae3472c0-7fff-ca4f-2d4b-6a392e37337d\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;vertical-align:baseline;white-space:pre-wrap;\\\">Posting regularly is critical to staying relevant on social media. Creating a sustainable posting schedule is a great way to stay at the forefront of your followers\u2019 minds. It\u2019s important to find a balance between keeping your audience engaged and overdoing it. Waiting too long between posts can result in your followers losing interest in what you have to say. On the other hand, posting too often can become a little mundane. There is no magic number for every platform and niche but somewhere between twice a day and once a week is a good starting point.\", \"3. <SPAN style=\\\"font-weight:400;\\\">Choose Your Words Carefully<\/SPAN><\/H2> <\/DIV> <\/DIV> <\/DIV> <DIV class=\\\"elementor-element elementor-element-4e30047 elementor-widget elementor-widget-text-editor\\\" data-id=\\\"4e30047\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <P><SPAN id=\\\"docs-internal-guid-3cadabd8-7fff-2e3d-d0e7-87421994ffd4\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;vertical-align:baseline;white-space:pre-wrap;\\\">Incorporating keywords into your captions, tags and bios will help the social media algorithm match your content with the right people. Use a combination of broad and specific words to really stand out. Broad topics like \u201cmarketing\u201d have an incredibly high search volume, which means a lot of potential eyes on your brand. Specific phrases like \u201chow to develop a marketing strategy\u201d will help your content find its way to those who are most likely to be interested in it. Remember to use both styles of keywords regularly to set your brand up for success. <\/SPAN><\/SPAN><\/P> <\/DIV> <\/DIV> <\/DIV> <DIV class=\\\"elementor-element elementor-element-4af43f2 elementor-widget elementor-widget-text-editor\\\" data-id=\\\"4af43f2\\\" data-element_type=\\\"widget\\\" data-widget_type=\\\"text-editor.default\\\"> <DIV class=\\\"elementor-widget-container\\\"> <DIV class=\\\"elementor-text-editor elementor-clearfix\\\"> <P dir=\\\"ltr\\\" style=\\\"line-height:1.2;margin-top:0pt;margin-bottom:0pt;\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;color:#000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\\\">Social media is always changing and it\u2019s hard to keep up, implementing these tips will help keep you at the top of your game! Stay true to your brand, keep your audience engaged and make your content easy to find.<\/SPAN><\/P><P dir=\\\"ltr\\\" style=\\\"line-height:1.2;margin-top:0pt;margin-bottom:0pt;\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;color:#000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\\\">\u00a0<\/SPAN><\/P><P dir=\\\"ltr\\\" style=\\\"line-height:1.2;margin-top:0pt;margin-bottom:0pt;\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;color:#000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;vertical-align:baseline;white-space:pre-wrap;\\\">For more information on Social Media Marketing, please read our article, <U><A href=\\\"https:\/\/sociablemedia.co\/how-to-grow-a-meaningful-online-community\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">how to grow a meaningful online community.<\/A>\u00a0<\/U><\/SPAN><\/P><P dir=\\\"ltr\\\" style=\\\"line-height:1.2;margin-top:0pt;margin-bottom:0pt;\\\"><SPAN style=\\\"font-size:12pt;font-family:Calibri,sans-serif;color:#000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;\\\">\u00a0<\/SPAN><\/P><P><SPAN style=\\\"background-color:transparent;font-family:Calibri,sans-serif;font-size:12pt;white-space:pre-wrap;\\\">If you need a little help, don\u2019t hesitate to reach out. We\u2019d love to help you take your social media to the next level!\" ], \"url\" : \"https:\/\/sociablemedia.co\/how-to-stay-relevant-on-social-media\/\", \"publisher\" : { \"@type\" : \"Organization\", \"name\" : \"Sociable Media\" } } <\/script>\r\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-48b1fa2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"48b1fa2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-749b1db\" data-id=\"749b1db\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ca17c7 elementor-widget elementor-widget-heading\" data-id=\"1ca17c7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 18-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">How to Stay Relevant on Social Media<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d614233 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d614233\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7779ddc\" data-id=\"7779ddc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e571978 elementor-widget elementor-widget-text-editor\" data-id=\"e571978\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span id=\"docs-internal-guid-b0126bf1-7fff-da80-72a8-a16b712fefec\"><span style=\"font-size: 12pt; font-family: Calibri, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">You\u2019ve put an incredible amount of time and effort into building your brand on social media, but now what? We know how hard it is to maintain a strong digital presence and it\u2019s very common to feel like you\u2019ve hit a plateau. Have no fear, we\u2019re here to help! <\/span><\/span><span style=\"font-family: Calibri, sans-serif; white-space: pre-wrap; font-size: var( --e-global-typography-text-font-size );\">Here are a few tips on how to stay relevant on social media while keeping your audience engaged and excited about your content. <\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d3bd956 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d3bd956\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fff35f1\" data-id=\"fff35f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48b09ac elementor-widget elementor-widget-text-editor\" data-id=\"48b09ac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>1. Be Authentic<\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b016612 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b016612\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e5b09e\" data-id=\"9e5b09e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c8f08b elementor-widget elementor-widget-text-editor\" data-id=\"8c8f08b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span id=\"docs-internal-guid-7abb3a3f-7fff-7d30-3347-a854ec3be5ef\"><span style=\"font-size: 12pt; font-family: Calibri, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Your audience chooses to follow you because they love YOU! Stay true to your brand and what you uniquely have to offer to your viewers. The internet is incredibly oversaturated and the best way to stand out in the crowd is to offer your audience a genuine experience. Whether that\u2019s in the content you create or in the way you interact with others online, always remember to be thoughtful and intentional with your digital presence.<\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86106ea elementor-widget elementor-widget-text-editor\" data-id=\"86106ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>2. <span style=\"font-weight: 400;\">Consistency is Key<\/span><\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-542522f elementor-widget elementor-widget-text-editor\" data-id=\"542522f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span id=\"docs-internal-guid-ae3472c0-7fff-ca4f-2d4b-6a392e37337d\"><span style=\"font-size: 12pt; font-family: Calibri, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Posting regularly is critical to staying relevant on social media. Creating a sustainable posting schedule is a great way to stay at the forefront of your followers\u2019 minds. It\u2019s important to find a balance between keeping your audience engaged and overdoing it. Waiting too long between posts can result in your followers losing interest in what you have to say. On the other hand, posting too often can become a little mundane. There is no magic number for every platform and niche but somewhere between twice a day and once a week is a good starting point. <\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d52f6f7 elementor-widget elementor-widget-image\" data-id=\"d52f6f7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 18-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sproutsocial.com\/insights\/new-social-media-demographics\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-marko-klaric-6408282-scaled.jpg\" title=\"\" alt=\"planning image for how to stay relevant on social media\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Planning: One key for how to stay relevant on social media.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3130556 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3130556\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ed89b70\" data-id=\"ed89b70\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f29619 elementor-widget elementor-widget-text-editor\" data-id=\"9f29619\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>3. <span style=\"font-weight: 400;\">Choose Your Words Carefully<\/span><\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e30047 elementor-widget elementor-widget-text-editor\" data-id=\"4e30047\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span id=\"docs-internal-guid-3cadabd8-7fff-2e3d-d0e7-87421994ffd4\"><span style=\"font-size: 12pt; font-family: Calibri, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Incorporating keywords into your captions, tags and bios will help the social media algorithm match your content with the right people. Use a combination of broad and specific words to really stand out. Broad topics like \u201cmarketing\u201d have an incredibly high search volume, which means a lot of potential eyes on your brand. Specific phrases like \u201chow to develop a marketing strategy\u201d will help your content find its way to those who are most likely to be interested in it. Remember to use both styles of keywords regularly to set your brand up for success. <\/span><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4af43f2 elementor-widget elementor-widget-text-editor\" data-id=\"4af43f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Calibri,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">Social media is always changing and it\u2019s hard to keep up, implementing these tips will help keep you at the top of your game! Stay true to your brand, keep your audience engaged and make your content easy to find.<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Calibri,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Calibri, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">For more information on Social Media Marketing, please read our article, <u><a href=\"https:\/\/sociablemedia.co\/how-to-grow-a-meaningful-online-community\/\" target=\"_blank\" rel=\"noopener\">how to grow a meaningful online community.<\/a>\u00a0<\/u><\/span><\/p><p dir=\"ltr\" style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Calibri,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\">\u00a0<\/span><\/p><p><span style=\"background-color: transparent; font-family: Calibri, sans-serif; font-size: 12pt; white-space: pre-wrap;\">If you need a little help, don\u2019t hesitate to reach out. We\u2019d love to help you take your social media to the next level!<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Author: Areesa Ahmed How to Stay Relevant on Social Media You\u2019ve put an incredible amount of time and effort into building your brand on social media, but now what? We know how hard it is to maintain a strong digital presence and it\u2019s very common to feel like you\u2019ve hit a plateau. Have no fear, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":6065,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[14,15,20,21,31,18],"tags":[33,27,43],"uagb_featured_image_src":{"full":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1.webp",1600,1067,false],"thumbnail":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-150x150.webp",150,150,true],"medium":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-300x200.webp",300,200,true],"medium_large":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-768x512.webp",768,512,true],"large":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-1024x683.webp",1024,683,true],"1536x1536":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-1536x1024.webp",1536,1024,true],"2048x2048":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1.webp",1600,1067,false],"blog-image":["https:\/\/sociablemedia.co\/wp-content\/uploads\/2021\/06\/pexels-tracy-le-blanc-607812-1024x683-1-800x480.webp",800,480,true]},"uagb_author_info":{"display_name":"Sociable Media","author_link":"https:\/\/sociablemedia.co\/author\/general\/"},"uagb_comment_info":0,"uagb_excerpt":"Author: Areesa Ahmed How to Stay Relevant on Social Media You\u2019ve put an incredible amount of time and effort into building your brand on social media, but now what? We know how hard it is to maintain a strong digital presence and it\u2019s very common to feel like you\u2019ve hit a plateau. Have no fear,&hellip;","_links":{"self":[{"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/posts\/4406"}],"collection":[{"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/comments?post=4406"}],"version-history":[{"count":0,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/posts\/4406\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/media\/6065"}],"wp:attachment":[{"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/media?parent=4406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/categories?post=4406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sociablemedia.co\/wp-json\/wp\/v2\/tags?post=4406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}