
New website? How to prep it for SEO
If you’re launching a new website, congratulations! This is an exciting time for your business or brand. But before you start celebrating, there’s one important thing you need to do: prep your website for SEO.
Recently, we were provided a Zip file folder chock full of heavily-worded pdf documents. The information was interesting. But the likelihood of someone clicking the “read more” to read document was slim.
These days we are time-starved, combine that with competition in the newsfeed and this thing called an algorithm.
The solution? Video! The really cool thing is that you can create a short snappy video using any text-heavy document text and adding images (or stock images) – how? There all sorts of video makers that turn amateurs into pros like Animoto, Promo, PowToon, etc.
FACT: Studio-quality videos used to be something only big brands could afford.
If you’re like me, when you see a video in your newsfeed, you’re most likely to click on it. Studies have shown that in less than 6 seconds, a message is conveyed more effectively and rapidly in a video post than an image post. See…social media video is a wide open opportunity.
Remember this:
There are so many elements that go into social media videos including subtitles, length, details and sound. Essentially, you’re trying to explain a lot of detailed information in a few seconds. But when you do it well, you see higher engagement and build a better rapport with your audience.
If you’re launching a new website, congratulations! This is an exciting time for your business or brand. But before you start celebrating, there’s one important thing you need to do: prep your website for SEO.
Are you looking to increase your online presence and draw more attention to your business? One of the best ways to do that is by creating a successful keyword research strategy. However, with so many options out there it can be daunting trying to figure out what keywords will work best for you
When you’re ready to start your keyword research, the first step is finding the right keywords for your business. But with so many different ways to search for keywords, it can be difficult to know where to start.
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