Email Marketing Headers How many personal emails would you guess you read a week if you are honest with yourself? Five? Ten? Two Hundred? Maybe you go out of your way to avoid emails unless they are specifically directed toward your email address. Super Office reports that in 2018, the average open rate for email …
What is email marketing? Email marketing is the most effective way to communicate with your entire client list at once. You can promote sales, new company information, new products or services, or email marketing newsletters to educate your audience. It takes time to build a robust email list, but once you have a few subscribers, …
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Social Media Content Calendar Have you ever been scrolling through your social media feed and seen the words “posted via Hootsuite” or “scheduled by AgoraPulse”? In the business world, most of the content you are visiting is scheduled days, weeks, and even months before it reaches your timeline. When it comes to maintaining a public …
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5 Hot Social Media Campaign Tips A social media campaign is a hyper-focused content strategy that helps a business or brand support a specific initiative. A campaign could be centered around a product or service launch, a message, a movement, or a cause. A strong campaign supports a bigger goal and rolls out over a …
Social Media Agency Social media agencies are an option for businesses looking to outsource their social media and digital marketing needs. If you’ve been struggling to create an effective online presence and aren’t sure how to strategize your marketing efforts, hiring an agency might be logical in growing your business. What Does a Social Media …
Benefits of Social Media Social media has become unavoidable especially with over 3.96 billion total users as of January 2022 *Insider Intelligence. It is no longer a question whether or not you should be on social media but more so, how to leverage it. There are many ways to make the most out of social …
What are the benefits of social media? Here are our top 5 to consider for your business Read More »
Social Media Strategy Planning Just like you can’t build a house without a blueprint, you can’t do social media without a strategy. A Social Media strategy summarizes your plans, goals, tactics, content, and everything you hope to achieve on social media. It gives you an outline to keep in mind when planning your social media …
How do you Write a Social Media Strategy? Here are 5 Easy Steps to Follow Read More »
Importance of Social Media Social media marketing is a critical component of any company. The sooner you work on a strategy, the sooner you can start building brand awareness and reaching your target client. If you have already started to promote your brand online but aren’t noticing the results you hoped for, you could be …
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What is SEO? If you’re a small business owner, you may have heard of SEO but aren’t quite sure what it is or how to use it. SEO, or search engine optimization, is a process of improving the visibility and ranking of your website in search engine results pages. While there’s a lot that goes …
What is SEO? – Understanding for the small business owner. Read More »
How do I become a social media marketer? Social media marketing has become an in-demand career path, and more and more institutions are offering programs and courses in the field. But, are social media marketing courses worth taking? Is it possible to be an excellent social media marketer without taking any classes? The answer …
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